Asics

Moving minds since 1949

Since the beginning, our purpose has been to help people achieve A Sound Mind in a Sound Body. Our founder saw that movement had the power to lift spirits, project positivity, and propel people and whole communities forward. 75 years later, we still believe this.

No matter your age, ability or background, we want to inspire you to move. Through relentless research and constant innovation, we create products to help everyone feel better. It's a belief inspired by our founder, Kihachiro Onitsuka.

Our aim is to make the transformative power of movement on the mind more tangible and more quantifiable. By highlighting the impact of movement on mental wellbeing, we hope to inspire more people to move for their bodies and their minds.